Brad Stulberg
Brad Stulberg is the author of Master of Change and The Practice of Groundedness, and co-author of Peak Performance. He has written for the New York Times, the Wall Street Journal and The Atlantic, among many other publications. He is on faculty at the University of Michigan’s graduate School of Public Health.
![](https://develop.bigthink.com/wp-content/uploads/2023/09/Brad-Headshot-2023-Credit-Davy-Greenberg.jpg?w=512&h=512&crop=1)
Individuals and organizations can maintain a strong and enduring identity by repeatedly remaking themselves.