June 14, 2013

Your Brain, the CEO

Think of consciousness as essentially the company president that has to arbitrate all the different mechanisms.

A weekly collection of thought-provoking articles on tech, innovation, and long-term investing from Nightview Capital’s Eric Markowitz.

Whenever a system becomes sufficiently complex, like a giant company, it needs a CEO, and that’s essentially the role of consciousness in the brain. The brain is made up of many different subparts and systems that are always competing for control.

So what I suggest in my book is that consciousness is essentially the company president that has to arbitrate all the different mechanisms.

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