Scott Galloway
Professor, NYU's Stern School of Business
Scott Galloway is a professor at NYU's Stern School of Business and the founder of Firebrand Partners, a Hedge Fund that joined forces with the hedge fund Harbinger Capital in order to force change on the New York Times Co. in 2008. He is also part of a think tank called L2 and an expert on branding, luxury businesses, digital strategy, and the emergence of Asia as a consumer base.
You could argue that with social media, the truth is now what we all agree it is.
NYU’s Stern School of Business professor Scott Galloway identifies the keys to a piece of content going viral: Authenticity (anything that legal approves immediately cannot go viral), Humor (a dog […]
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