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Guest Thinkers

LEGO: Still the favorite toy of geniuses and innovators

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LEGO created this whimsical and delightful video to highlight the inspiration and sense of wonderment that LEGO brings out in all of us. The (sometimes surreal) video supports the launch of a new website, LEGO Click, that showcases some of the world’s most interesting LEGO builds and provides a central hub to interact with other LEGO fans.

The Lego Click website currently contains a mix of photos, films, tweets

and blog posts. And, as an added bonus, there’s also a LEGO PHOTO iPhone app to “LEGO-fy” portraits of your friends with multi-colored LEGO plastic bricks.

[video: LEGO Click]


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