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Lucky Charms

New research indicates that superstition may be able to influence the outcome of event. Study subjects who were told they were playing with a “lucky” golf ball, on average, sank more putts.
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New research indicates that superstition may be able to influence the outcome of event. In a group of 28 participants, those who were told they were playing with a “lucky ball” sank more putts than those who weren’t told the ball was lucky. “Our results suggest that the activation of a superstition can indeed yield performance-improving effects,” says Lysann Damisch, co-author of the study.

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The most counterintuitive, surprising, and impactful new stories delivered to your inbox every Thursday.

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