Skip to content
Guest Thinkers

Lucky Charms

New research indicates that superstition may be able to influence the outcome of event. Study subjects who were told they were playing with a “lucky” golf ball, on average, sank more putts.
Sign up for the Smarter Faster newsletter
A weekly newsletter featuring the biggest ideas from the smartest people

New research indicates that superstition may be able to influence the outcome of event. In a group of 28 participants, those who were told they were playing with a “lucky ball” sank more putts than those who weren’t told the ball was lucky. “Our results suggest that the activation of a superstition can indeed yield performance-improving effects,” says Lysann Damisch, co-author of the study.

Sign up for the Smarter Faster newsletter
A weekly newsletter featuring the biggest ideas from the smartest people

Related
“The truth is that the skills that go into both motivation and manipulation are almost the same skills. The same level of persuasion, the same level of influence, the same level of charisma and dynamic creative thinking drives us to both be manipulated and be motivated.”
13 min
with

Up Next