Guest Thinkers — February 22, 2011

What are you doing? We’re idea-ting

A weekly collection of thought-provoking articles on tech, innovation, and long-term investing from Nightview Capital’s Eric Markowitz.

The above video is IBM’s tongue-in-cheek look at corporate brainstorming events. This 0:30 ad has been played over and over during each week of the NFL playoffs as IBM reminds managers all over the country to just do it when they get back into the office on Monday.

[video: IBM Commercial: Idea-ting Session]

Collage of classical art suggesting a theme related to somatic markers.

Business

How “somatic markers” can transform your decision-making

Ditch the old brain vs. heart assumptions, and instead think about a heart-led brain.

A black and white image of a bunch of spheres, symbolizing the multiverse concept discussed by scientists.

Starts With A Bang

How logic and reasoning can fail as scientific tools

In logic, ‘reductio ad absurdum’ shows how flawed arguments fall apart. Our absurd Universe, however, often defies our intuitive reasoning.

A wooden sign indicating "assisted migration rep 2" in a pine forest under a clear blue sky.

Life

Moving trees north to save the forests

As the world warms, trees in forests such as those in Minnesota will no longer be adapted to their local climates. That’s where assisted migration comes in.

Historical map illustration depicting a planned city layout with a circular central area and radiating streets.

Strange Maps

Ohio’s Circleville ditched the grid system. Then it got squared.

A small Ohio town tried to escape America’s addiction to rectangular grids. It didn’t last long.

Bullet Cluster separation mass gravity x-ray lensing

Starts With A Bang

Flagship NASA space telescope faces a penny-pinching death

NASA’s only flagship X-ray telescope ever, Chandra, still works and has no planned successor. So why does the President want to kill it?

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Guest Thinkers

How to create a culture of innovation

Over at the Architectural Record, there’s a fascinating article on how to create an innovative “studio culture” within any firm. The results may surprise you — to some extent, the […]