Our Approach

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OUR LEARNING EXPERIENCE

Short, engaging content designed for busy learners on the go.

Learning leaders know that engagement is critical, yet many struggle with keeping learners engaged long enough to make an impact.

Big Think+ designers combine best practices from learning science and filmmaking to create engaging, bite-sized micro-learning content that captures attention and keeps learners coming back for more. Built for relevance and actionability, our learning content enables learners to grasp and apply knowledge immediately, at a pace that works for them.

Engaging through
learning science
Hook

Using best practices we’ve learned from running one of the world’s largest Youtube channels, we craft our ‘Hero Videos’ to intrigue, inspire, and invite the learner to keep going.

Activate

From our robust, direct-to-learner in-video design, to our strategic placement of learning objectives, scaffolding, and pre- and post-learning prompts, we push learners toward active engagement.

Immerse

To maintain engagement, our producers adhere to principles of adult learning theory, ensuring that every lesson is credible, empowering, and immediately useful.

Apply

We know that learning in isolation can only take you so far. That’s why our focus isn’t just on what happens on the platform, but on driving real-world practice and collaboration off the platform.

Connect

Whether it’s connecting with colleagues, participating in moderated discussions, or practicing new skills together, our approach ensures that learning translates into action and collective growth.

A pace for
every learner

Learners can grow at their own pace with microlearning lessons, deep-dive classes, or structured courses.

Lessons distill experts’ ideas into relevant, actionable, and engaging videos. Every lesson includes a learner guide that helps learners put ideas into action in their role.

Classes feature a collection of lessons from the same expert instructor, and include facilitator tools for leading workshops.

Courses take learners on extended learning journeys that include lessons from multiple experts, reflections, activities, discussion boards, and assessments.

Our content is differentiated
by learner profile

Videos, classes, and courses that meet your learners where they are.

Black and white portrait of a person with short hair, smiling slightly, and wearing a light-colored shirt.
Lead Yourself
A person with curly hair gazes downward, resting one hand on their cheek. They are wearing a dark top with the word "KARMA" printed on it.
Lead Others
Black and white image of a woman with shoulder-length hair looking to her left, appearing thoughtful. She is seated and wearing a dark top.
Lead the Business
On average our videos retain 80% of learners who press play

At Big Think+, we understand the challenge of getting learners to complete content — a crucial first step toward achieving real, lasting impact. Our content is relevant, digestible, and compelling — and consistently retains viewers until the end.

Completion is just the beginning; our content is designed to keep learners engaged throughout their journey, setting the stage for long-term success at scale.

Graph showing the percentage of learners remaining versus video percentage for ~900 most-viewed BT+ videos. Dark line highlights summary recap began earlier, reducing drop-off.
What our learners
are saying
“I’ve found the whole of this course really interesting. Lots of information that I've touched on previously but in more detail and presented in a really real way.”
From a learner taking the Emotional Intelligence for Leaders course
“I love the reflective nature of this class that really makes you think about your calling, your role and how you can do more of what brings out your strengths. It is a principle I feel strongly about yet sometimes struggle with as my role evolves and grows and I sometimes feel I do less of what I love.”
From a learner taking the Resilience 2.0 course
“I learned so much from this session. I had to watch the videos a few times as there was so much new language that I had never heard before. I found this session challenging and thought provoking.”
From a learner taking the Negotiation and Conflict Resolution course
“The Resilience Courses are well thought through and presented well. I enjoy doing extra training/courses because I can pick them up at any time and they are quick and concise; not tedious or demanding.”
From a learner taking the Resilience 2.0 course
“I've enjoyed the experts and the information they've presented, the layout of the course and the sight itself, and the resources provided. A great experience so far.”
From a learner taking one of our courses

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